{"id":1,"date":"2024-08-21T06:21:58","date_gmt":"2024-08-21T06:21:58","guid":{"rendered":"https:\/\/saasstory.ai\/blog\/?p=1"},"modified":"2024-08-24T18:30:31","modified_gmt":"2024-08-24T18:30:31","slug":"hello-world","status":"publish","type":"post","link":"https:\/\/saasstory.ai\/blog\/hello-world\/","title":{"rendered":"You love your customers for their money?"},"content":{"rendered":"\n<p>Your customers will love you for your honesty!<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/saasstory.ai\/blog\/wp-content\/uploads\/2024\/08\/1722950578695.jpg\" alt=\"\" class=\"wp-image-1119\" srcset=\"https:\/\/saasstory.ai\/blog\/wp-content\/uploads\/2024\/08\/1722950578695.jpg 800w, https:\/\/saasstory.ai\/blog\/wp-content\/uploads\/2024\/08\/1722950578695-300x169.jpg 300w, https:\/\/saasstory.ai\/blog\/wp-content\/uploads\/2024\/08\/1722950578695-768x432.jpg 768w, https:\/\/saasstory.ai\/blog\/wp-content\/uploads\/2024\/08\/1722950578695-520x293.jpg 520w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<p><br><br>Be clear about what your product can and can\u2019t solve. Minimizing churn starts with your positioning and sales process.<br><br>When right expectations are set, and your product, positioning, and pricing are aligned, high retention will be the result.<br><br>More often than not, high churn isn\u2019t due to missing features in the product. It\u2019s due to incorrect pricing leading to customers scouting for options or misaligned positioning leading to wrong customer expectations.<br><br>When you have LOW Competitive MOAT \u2013 you are forced to price it below the competition. You don\u2019t have a choice.<br><br>When you have HIGH Competitive MOAT \u2013 you have the luxury to price it above the competition. It is a choice.<br><br>You can disrupt the market by:<br>1. Increasing the Value by Innovating > Competition<br>2. Decreasing the Cost by Pricing < Competition<br><br>What do you think?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Your customers will love you for your honesty! Be clear about what your product can and can\u2019t solve. Minimizing churn starts with your positioning and sales process. When right expectations are set, and your product, positioning, and pricing are aligned, high retention will be the result. More often than not, high churn isn\u2019t due to [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1121,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-1","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"uagb_featured_image_src":{"full":["https:\/\/saasstory.ai\/blog\/wp-content\/uploads\/2024\/08\/ai-generated-8295617_640.jpg",640,427,false],"thumbnail":["https:\/\/saasstory.ai\/blog\/wp-content\/uploads\/2024\/08\/ai-generated-8295617_640-150x150.jpg",150,150,true],"medium":["https:\/\/saasstory.ai\/blog\/wp-content\/uploads\/2024\/08\/ai-generated-8295617_640-300x200.jpg",300,200,true],"medium_large":["https:\/\/saasstory.ai\/blog\/wp-content\/uploads\/2024\/08\/ai-generated-8295617_640.jpg",640,427,false],"large":["https:\/\/saasstory.ai\/blog\/wp-content\/uploads\/2024\/08\/ai-generated-8295617_640.jpg",640,427,false],"1536x1536":["https:\/\/saasstory.ai\/blog\/wp-content\/uploads\/2024\/08\/ai-generated-8295617_640.jpg",640,427,false],"2048x2048":["https:\/\/saasstory.ai\/blog\/wp-content\/uploads\/2024\/08\/ai-generated-8295617_640.jpg",640,427,false],"post-thumbnail":["https:\/\/saasstory.ai\/blog\/wp-content\/uploads\/2024\/08\/ai-generated-8295617_640.jpg",300,200,false],"katen-thumb-grid":["https:\/\/saasstory.ai\/blog\/wp-content\/uploads\/2024\/08\/ai-generated-8295617_640.jpg",550,367,false],"katen-thumb-grid-alt":["https:\/\/saasstory.ai\/blog\/wp-content\/uploads\/2024\/08\/ai-generated-8295617_640.jpg",580,387,false],"katen-thumb-wide":["https:\/\/saasstory.ai\/blog\/wp-content\/uploads\/2024\/08\/ai-generated-8295617_640.jpg",640,427,false],"katen-thumb-classic":["https:\/\/saasstory.ai\/blog\/wp-content\/uploads\/2024\/08\/ai-generated-8295617_640.jpg",600,400,false],"katen-thumb-list":["https:\/\/saasstory.ai\/blog\/wp-content\/uploads\/2024\/08\/ai-generated-8295617_640.jpg",330,220,false],"katen-featured-post":["https:\/\/saasstory.ai\/blog\/wp-content\/uploads\/2024\/08\/ai-generated-8295617_640.jpg",640,427,false],"katen-thumb-list-sm":["https:\/\/saasstory.ai\/blog\/wp-content\/uploads\/2024\/08\/ai-generated-8295617_640.jpg",110,73,false],"katen-thumb-featured-sm":["https:\/\/saasstory.ai\/blog\/wp-content\/uploads\/2024\/08\/ai-generated-8295617_640.jpg",325,217,false],"katen-thumb-circle":["https:\/\/saasstory.ai\/blog\/wp-content\/uploads\/2024\/08\/ai-generated-8295617_640.jpg",60,40,false],"katen-thumb-featured-carousel":["https:\/\/saasstory.ai\/blog\/wp-content\/uploads\/2024\/08\/ai-generated-8295617_640.jpg",360,240,false],"katen-featured-slide":["https:\/\/saasstory.ai\/blog\/wp-content\/uploads\/2024\/08\/ai-generated-8295617_640.jpg",640,427,false]},"uagb_author_info":{"display_name":"saasadmin","author_link":"https:\/\/saasstory.ai\/blog\/author\/saasadmin\/"},"uagb_comment_info":15,"uagb_excerpt":"Your customers will love you for your honesty! Be clear about what your product can and can\u2019t solve. Minimizing churn starts with your positioning and sales process. When right expectations are set, and your product, positioning, and pricing are aligned, high retention will be the result. More often than not, high churn isn\u2019t due to&hellip;","_links":{"self":[{"href":"https:\/\/saasstory.ai\/blog\/wp-json\/wp\/v2\/posts\/1","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/saasstory.ai\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/saasstory.ai\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/saasstory.ai\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/saasstory.ai\/blog\/wp-json\/wp\/v2\/comments?post=1"}],"version-history":[{"count":2,"href":"https:\/\/saasstory.ai\/blog\/wp-json\/wp\/v2\/posts\/1\/revisions"}],"predecessor-version":[{"id":1120,"href":"https:\/\/saasstory.ai\/blog\/wp-json\/wp\/v2\/posts\/1\/revisions\/1120"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/saasstory.ai\/blog\/wp-json\/wp\/v2\/media\/1121"}],"wp:attachment":[{"href":"https:\/\/saasstory.ai\/blog\/wp-json\/wp\/v2\/media?parent=1"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/saasstory.ai\/blog\/wp-json\/wp\/v2\/categories?post=1"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/saasstory.ai\/blog\/wp-json\/wp\/v2\/tags?post=1"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}